Featured Article

Thursday, 24 January 2013

What is Email Marketing?

Email marketing is directly marketing a commercial message to a group of people usingemail. In its broadest sense, every email sent to a potential or current customer could be considered email marketing. It usually involves using email to send ads, request business, or solicit sales or donations, and is meant to build loyalty, trust, or brand awareness. Email marketing can be done to either cold lists or current customer database. Broadly, the term is usually used to refer to:
  • Sending email messages with the purpose of enhancing the relationship of a merchant with its current or previous customers, to encourage customer loyalty and repeat business,
  • Sending email messages with the purpose of acquiring new customers or convincing current customers to purchase something immediately,
  • Adding advertisements to email messages sent by other companies to their customers

Types of email marketing

Email marketing can be carried out through different types of emails:

Transactional emails

Transactional emails are usually triggered based on a customer’s action with a company. Triggered transactional messages include dropped basket messages, purchase or order confirmation emails and email receipts.
The primary purpose of a transactional email is to convey information regarding the action that triggered it. But, due to its high open rates (51.3% compared to 36.6% for email newsletters) transactional emails are a golden opportunity to engage customers; to introduce or extend the email relationship with customers or subscribers, to anticipate and answer questions or to cross-sell or up-sell products or services.
Many email newsletter software vendors offer transactional email support, which gives companies the ability to include promotional messages within the body of transactional emails. There are also software vendors that offer specialized transactional email marketing services, which include providing targeted and personalized transactional email messages and running specific marketing campaigns (such as customer referral programs).

Direct emails

Direct email involves sending an email solely to communicate a promotional message (for example, an announcement of a special offer or a catalog of products). Companies usually collect a list of customer or prospect email addresses to send direct promotional messages to, or they can also rent a list of email addresses from service companies.

Tuesday, 22 January 2013

Play Online Games On PC & Download Free Games for Mobiles & PC

                  Playing games is an essential part of our daily life. It keeps us healthy and gives us mental relaxation as well as physical activeness.

 You know what we use our mostly time in thinking useless things. But we do what our mind says to us and some other people do what their heart says to them. In these social activities we forget many things & in those things we forget our main activity which keeps us fit, fine and inspire us to live more. And it is playing games.

                 "Playing Games" is not a small word. Without it a man becomes very lazy and like a lifeless object. For every person (like child, young, old etc.) playing games is very important. A child starts his life with playing games and grows up with playing. If we do not play, our life will become very complex.

                In these days, we see that in the lack of time everyone is running after money. They do not think of themselves. They have become very selfish. It is not because of their behavior, indeed its main reason is their thinking. If we are a helpful person, we are sure of getting success in life. But becoming a helpful person is not so easy. For this we should improve our status of mind.

                  If we are happy, our mind will be settled. And for being happy, amusement, playing is necessary.

                 We should play whenever we get time so that we may be happy and straight forward in our life. Running after money is not everything.
                  So we come to know that playing games is very essential part of our life. 

To keep your mind free from tension and be healthy play various( sports, action, adventure, puzzle, strategy, board, etc.)

Join these sites for Play Online PC Games 

Download PC Games for free

Download mobile games for free
Download java games for mobile

Popular Posts